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Basic knowledge download area

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1. What actually is culture?

This text explains why culture is much more than nationality, why we are all cultural hybrids and why a sensitive approach to the concept of culture is necessary.

2. Cultural dimensions theories

Here you will get a brief overview of the topic of culture-dimensional models. These compare social norms and values ​​at a national level.

3. Dealing with cultural differences

Cultural differences are part of our lives. This explains why a reflective and conscious approach to them is important and what we have to pay attention to.

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